AI Insights · Timothy · January 2021
Q4 2020 Performance of Top Horror Games on iOS in the UK
An analysis of the top 5 horror games on the iOS platform in the UK for Q4 2020 reveals intriguing download and user engagement trends. Insights provided by Sensor Tower shed light on the horror gaming landscape.
As the year 2020 came to a close, the UK's iOS horror game enthusiasts showed varied preferences in their gaming choices. Data from Sensor Tower provides a glimpse into how the top horror games performed in the fourth quarter.
Hello Neighbor from tinyBuild LLC saw a notable peak in downloads, reaching approximately 13K in the week of October 26th. The weekly active users surged to nearly 44K in early November, while revenue peaked at around $3K in the last week of December.
For Granny, despite the absence of revenue, the game maintained a steady download rate throughout the quarter, with a noticeable increase to over 9K downloads in the week leading up to Christmas. The weekly active users also saw a significant rise, hitting approximately 43K in the final week of December.
FGTeeV Goozy, a newcomer from BDT Digital LLC, had an impressive start with over 16K downloads in its release week. However, there was a downward trend with downloads dropping to about 3K by the end of December. The game's weekly active users followed a similar pattern, decreasing to just over 5K in the same time frame. Revenue showed a slight increase, ending the quarter at approximately $437.
GenITeam LLC's Scary Teacher 3D experienced a steady flow of downloads, with a peak of over 6K in the last week of December. The weekly active users showcased a consistent engagement, culminating at around 48K in the same period. The game also generated a revenue increase, reaching roughly $691 in the final week of the quarter.
Lastly, Hello Neighbor Hide & Seek, also from tinyBuild LLC, displayed an interesting pattern with a spike in downloads to over 15K in the week of October 26th. The weekly active users saw their highest at over 116K in the first week of November, while revenue experienced a moderate increase, ending at about $263 in the last week of 2020.
Sensor Tower's data paints a diverse picture of the horror game segment on the iOS platform in the UK for Q4 2020, with varying degrees of downloads, user activity, and revenue. For more detailed insights, Sensor Tower's platform offers an in-depth look at the performance metrics of these games.
